Posts Tagged ‘Mlm Business’

Are All UK Business Franchises Good Opportunities?



The simple answer to this question is no and I will explain why. There are 2 types of UK business franchises which I personally do not think are good opportunities to buy into and they are:

1. A made to franchise business (although exceptions may occur)

A made to franchise business is where a bod has came up with the idea of creating a business based around the franchise model. They have no intentions of running the actual business themselves to ensure it all works and no past history of a tried and tested method which is what franchising is supposed to be about. Instead they create a franchise business model and almost immediately start to advertise and market for franchisees. Many people do this in an honest way but being honest still does not make it right. A franchise should be built around an already sucesfull business and is a good way of expanding nationally or internationally, by creating a made to franchise business people are bypassing the tried and tested method and going straight to franchise with no hostory of success. although there are a few franchised businesses out there who have made a success of this way of franchising, there are dozens that have not and even more that never even got it lifted off the ground. However, as well as the hoest people there are also people out there who know that with the right marketing they can sell anything to anyone and at 10,000 – 25,000 a pop for their franchise they know they can sell 20 in a year and make a killing, not caring whether the system works and not caring that they are essentially stealing peoples life savings. These you really have to watch our for and is exactly the reason why you need to be careful and do your research when buying any UK business franchises, or any other franchises in other parts of the world for that matter.

2. MLM Masquerading as UK business franchises

Multi Level Marketing – My pet hate. The MLM industry has had a battering in the past ten years, everyone has heard of it and everyone knows to avoid it. So where have all these MLM “opportunities” gone? Well, many have re branded and came back trying to sell themselves as uk business franchises. However, with a little research you should soon be able to discover their true form, and that is simply selling the same opportunity. simply, recruiting people to sell the same package you just bought. Although technically this could be called a franchise, the fact is that it is only ever successful for the parent company and a few high powered sales people who work within the company, they have thousands to spend on marketing, in some cases tens of thousands, and are very experiences in getting their schemes out there and very persuasive in getting you to purchase from them. The people behind these MLM schemes have in most cases got 10-20 years experience in MLM and as such know exactly what they are doing and every trick in the book. you however, having bought into their system, have a limited budget, no MLM sales experience and a complete rip off of a package where you simple try and get people to buy what you just bought. Avoid these like the plague and again, with the right research they should be easily spotted. For a start you will not receive much for your franchise other than a few e-books, a really terrible website and possibly so off line marketing materials such as leaflets etc. In the past MLM packages were sold on quite cheaply but now as they are pretending to be franchises they think that with a box full of leaflets and a few e-books chucked your way they can charge 10,000 to 20,000 pounds, promising riches for you, a complete waste of your money though and you could create and replicate their system for a few hundred pounds.

Saying all this – it is a very small % of UK business franchises which are not good opportunities to buy into and as such you should not be too sceptical with every opportunity you research, however at the same time do be aware that there are people out there that will take you money and leave you high and dry with nothing but a dead end opportunity not worth the money you paid for it. So, be careful, be diligent, and make all the right choices and it could be the any UK business franchises you buy into work for you, for life.

Generate Your Own Home Business Leads

Acquiring new customers using your product Acquiring new representatives to promote your product Now the only way to get these two things done is to talk to as many people as you can about what it is you have. There are a few ways to do this with the first being everyone’s favorite “Friends & Family” approach.

It should be no surprise that the lifeblood of ANY MLM or home based business is having plenty of leads to talk to. It’s also no secret that you make money in Network Marketing by doing two things.

Acquiring new customers using your product Acquiring new representatives to promote your product Now the only way to get these two things done is to talk to as many people as you can about what it is you have. There are a few ways to do this with the first being everyone’s favorite “Friends & Family” approach.

But what happens when you work through that list of everyone you know and you’re not a millionaire yet? What happens if you’ve been down that road in the past and it didn’t work out so well? Some of you might even be at the point where your friends and family avoid you like the plague so they don’t get pitched on yet ANOTHER opportunity!

Whatever the situation, the only logical answer short of closing up shop is that you need to find a way to expose your home business or MLM to more people, otherwise known as acquiring leads.

There are two ways to get leads, you can buy generic home based business leads or you can generate your own.

Before we start talking about how to generate your own targeted leads, let’s go ahead and talk about the first option which is buying generic home business leads. This seems to be where most network marketers focus their time, money and energy.

The first thing that you must know about ANY home business lead that you purchase is that no matter how many buzzwords are used in describing that lead. No matter how fresh it is or how good that lead sounds it’s still someone that you don’t know, that doesn’t know you, doesn’t know anything about your business there is no guarantee that they are going to pick up the phone or give you a second of their time to discuss joining your home business.

90% of purchased leads are produced by people filling out generic online forms about making more money from home and you don’t know the circumstances about why they filled out these online forms.

Were they looking for a Job instead of a home business opportunity? Were they trying to win a free Xbox? Where they drunk behind the computer at 3:00 am?

You just don’t know!

There are really no way cut corners on prospecting the leads that you purchase. Oftentimes you are competing with several other people who are contacting the same leads and the only way to make these types of leads pan out for you is to buy large quantities and sort through them to see who has an interest. So here is my suggestion for network marketers using these types of leads:

#1 – Keep your costs down when you buy “cold” leads. I don’t suggest spending more than 30 cents a lead! Most MLM lead companies online sell leads for $1 to $5 apiece… Stay away from these high priced leads and use a service like BigTimemlmLeads.com where you can get surveyed leads for as little as 14 cents apiece.

#2 – Start to put together a strategy to generate you own home business leads and phase out the cold contact leads over time.

Okay, now for the really fun stuff and the best strategy for building your home business. How do you as a home business owner go out and start generating your own targeted mlm / home business leads?

The first thing you must understand about the process of generating your own home business leads is that it takes time and it’s not something that happens overnight. You have many hoops that you have to jump through in order to get yourself set up with everything you’re going to need.

The goal of generating your own leads is to leverage your time and efforts by being able to cut corners on the “sorting” process as well as position yourself highly with your leads. This means that when you do actually talk to them on the phone they already have an understanding of who you are and what your opportunity and/or product is all about.

This makes your job promoting your home business much easier and leaves your prospects much more responsive to what you want them to do.

So know that we know WHY we want to generate our own positioned leads… It’s now time to look into the step by step process of doing so.